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Industry:PR
Contract Type:Internship/traineeship
Salary or training bursary: National Living Wage
Contract
Duration:
3 months
Company:Shift6
Location:London
Eligibility:
Positive Action Scheme
Apply by:24/10/2021 - 17:00
Term:

PR Intern

This is your chance to join a global PR agency specialising in drinks! If you have an interest in developing a career within the comms industry, then this is the internship for you...

Shift6 builds and executes global, European and UK PR campaigns for drinks corporations and entrepreneurial brands alike. Working in parallel is Drinktank, the first global intelligence network - a think tank consisting of the world’s finest established and up-and-coming bartenders. This Collective provides honest insights that feed directly into building the campaigns developed by Shift6. The clients of both companies are a mix of alcoholic and non-alcoholic iconic drinks brands found in the world's best bars. 

They are now on the hunt for an exceptional Intern to join their team. This is an entry-level position for three months (four days per week) that supports the account teams with client and agency admin. You will be offered on the job training and over time, will start to contribute directly to client account work, including media relations, social content creation, bartender advocacy and writing press releases.

What you will learn

Client Relations

  • Provide behind the scenes support to the wider account teams to respond to client and media enquiries
  • Help prepare weekly client reports to ensure all coverage and updates are accounted for
  • Help prepare end of campaign reports to showcase the success of a delivered campaign to the client
  • Read relevant consumer and trade media publications on a daily basis to scan for client coverage
  • Update client coverage trackers as and when coverage appears

Campaign Development & Delivery

  • Provide admin support to the wider team
  • Develop press release writing skills, gain approval and organise distribution to key journalists
  • Help organise photography shoots and gain client approval on assets
  • Manage all logistics for journalist and influencer product mail-outs
  • Learn to draft copy for press releases with support from wider account team
  • Research and suggest influencer recommendations for client projects
  • Help coordinate logistics for media/influencer/bartender events (e.g. researching and booking venue, sending invites, arranging product samples and creating press packs)
  • Join team meetings to discuss weekly priority actions and take notes

Media

  • Read relevant consumer and trade media publications on a daily basis and feedback interesting stories to the wider account teams with insightful commentary
  • Develop skills to sell in to all media types and proactively suggest coverage opportunities to secure the best possible results for Shift6 clients

Knowledge, Skills, Experience

  • A demonstrable interest in developing a career within the comms industry
  • Ability to act and think independently with confidence
  • Strong communication skills (both written and verbal), research, and organisation skills
  • Time management and project management skills - ability to deliver work confidently under pressure, to meet deadlines and prioritise in a fast-paced environment
  • Confidence to ask questions, make suggestions and bring ideas to the wider team
  • High level of attention to detail
  • An enjoyment of writing and research tasks
  • Positive attitude to challenging situations and a willingness to go over and above to complete projects accurately and on time
  • Highly motivated and enthusiastic
  • Strong work ethic

To apply

  • Log in to your Creative Access account or register today to apply for this opportunity
  • Upload your CV and cover letter as one document (applications without a tailored cover letter will not be accepted)
  • Once submitted, you can no longer amend your application, so proof-read carefully
  • Do not contact the company directly
  • Please email any queries about this role to Creative Access at this address: [email protected]

This opportunity is only open to individuals from a group that is under-represented in the creative industries. This includes, but is not limited to, Black, Asian and ethnically diverse candidates, people with disabilities and individuals from lower socioeconomic backgrounds.